Thai Kitchen 29
Oct 2023
Brand Identity • Graphic Design • Print • Signage • Environmental Graphics • Web Design & Development • Photography
6 Weeks — Concept to Completion
Thai Kitchen 29 — Brand Identity, Signage & Restaurant Design
Client: Thai Kitchen29
Location: New Britain, Connecticut
Website: thaikitchen29.com
Services: Logo Design • Brand Identity • Signage • Environmental Graphics • Print Design • Menu Design
For Thai Kitchen 29, a Thai restaurant located in New Britain, Connecticut, I developed a cohesive visual identity designed to carry the restaurant’s brand across its storefront, interior environment, and customer-facing materials. The restaurant serves a broad selection of Thai dishes and offers dine-in, takeout, and delivery. Thai Kitchen 29
The project began with the logo and brand identity, establishing the visual foundation for the restaurant. I then translated that identity into the physical location by designing the main exterior building signage, creating a strong and recognizable storefront presence.
For the restaurant interior, I designed a large-format custom wall mural/poster, then managed the project through professional printing and installation. The mural was created to enhance the dining environment while extending the restaurant’s visual identity throughout the space.
I also designed both the takeout menu and dine-in menu, creating consistent, easy-to-navigate materials that showcase Thai Kitchen 29’s extensive selection of appetizers, curries, noodles, fried rice, seafood, desserts, beverages, and other specialties. Thai Kitchen 29
Together, the logo, signage, interior graphics, and menu designs created a unified restaurant brand experience, giving Thai Kitchen 29 a consistent visual presence from the moment customers see the storefront to the menus they interact with inside or take home.
Project Scope:
Brand Identity → Signage → Environmental Graphics → Print Production → Menu Design → Installation





